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Selling in Tough Times by Tom Hopkins

 

Book: Selling in Tough Times
Author: Tom Hopkins
 
Reviewed By: Scott Smith, CRS General Manager


This book truly brings us back to the basic of selling...yes, you will have heard much of this before but the author Tom Hopkins has a real ability to drive home the importance of focusing on the key issues that make successful sales people.
 
This book reminds us that challenges are a constant aspect of selling, and the importance of having a positive attitude towards the most critical element of selling which is service.  This book is a real inspiration. Building a pathway for sales people to greatness with a combination of big picture words of inspiration and fundamental basic strategies, this book is a must read for all serious sales professionals and managers.
 
We understand that in retail service and sales are number one. It is our belief that this book will be a valuable resource to any sales driven organization.